“Pretty Sexy Sassy” Webisode #3: Effects of Advertising and Industry

Pretty Sexy Sassy: How Girls and the Media Consume One Another is a youth-made video created by the 2013 Research Training Intensive cohort. The video examines media sexism and its impact on girls and young women, drawing on interviews with the RTIs, their friends and younger girls, existing research, and media clips and images.

The full-length (18-minute) video has been broken up into brief, viral-ready webisodes. We’re pleased to share Episode 3: Effects of Media and Advertising, which can be streamed in the viewer below, and can be easily shared on social media!  Click here to check out Episode 4: Can it be Different?

Pretty Sexy Sassy Episode 3: Effects of Advertising and Industry from Ma’yan on Vimeo.

If you haven’t been following our previous chapters, Webisode #1: What We Watch (and Learn) and Webisode #2: In the Mirror are also available to stream! And stay tuned next week for the final installment — Webisode #4: Can It Be Different?

For more information about the video and Ma’yan’s Research Training Internship (RTI), or to schedule a screening and discussion in your community, contact Ma’yan’s Director of Research, Beth Cooper Benjamin, Ed.D., at beth@mayan.org.